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ATSU Continuing Education

march, 2020

28mar8:30 am11:30 amThe Science of Whitening and Make the Recommendation: Toothpaste as Treatment


Event Details


The Science of Whitening and Make the Recommendation: Toothpaste as Treatment


Date:               March 28, 2020 – Saturday

Time:               8:30am – 11:30am

Location:         5850 E. Still Circle, Saguaro Rm.

Audience:        All Dental Professionals

Format:           Lecture

CE Credit:       2.5 credits

Tuition:           $65



The Science of Whitening

In the first of this 2-part course, we will discuss a predictable, efficient, and state-of-the-art whitening system that uses advanced ionic technology to transform the whitening experience for both dental practitioner and patient. We will look at the differences between whitening and bleaching products and explore strategies for patient discussion regarding whitening procedures and managing treatment expectations.

Learning Objectives:
•       Explain how tooth-whitening technology works.
•       Describe indications for home and professional tooth whitening options.
•       Effective conversation to discuss tooth whitening and expectations with patients.
•       Make clinical decisions about patient selection for successful tooth whitening.
•       Develop effective tooth whitening messages and marketing strategies.

 Make the Recommendation: Toothpaste as Treatment

In this session, we will explore the formulation and action of toothpastes. Discussion regarding both active and inactive ingredients will enable the dental professional to understand how and why each product works and how they differ from one another. Therapeutic benefits, mechanisms of action, and assist the dental professional with assessing the needs of today’s complex patients and providing them with an appropriate toothpaste recommendation.

Learning Objectives:

  • Explain the principle therapeutic outcomes of various toothpaste formulations.
  • Describe how fluoride is assimilated into the apatite crystal of enamel.
  • Discuss reduction of biofilm and gingivitis via toothpaste.
  • Describe management of dentin hypersensitivity with potassium nitrate.
  • Determine the appropriate dentifrice based upon individual patient need.

 Meet the Presenter:

Linda D’Amico, RDH, BS has been in the dental profession for 25+ years, first as a clinical dental hygienist and then as a sales representative. She has spent the past 10 years as an Oral Care Consultant with Colgate and enjoys sharing what she has learned with other dental professionals. Linda has provided continuing education to a wide variety of audiences including dental and allied dental students, dental study groups, and organize dentistry groups.


Register below under “Choose Tuition Type”




This course is sponsored in part by an unrestricted educational grant from Colgate.




This continuing education activity has been planned and implemented in accordance with the standards of the ADA Continuing Education Recognition Program (ADA CERP) through joint efforts between Arizona School of Dentistry & Oral Health and Colgate.

Arizona School of Dentistry & Oral Health is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards of dentistry. Arizona School of Dentistry & Oral Health designates this activity for 2.5 continuing education credits.

ADA Continuing Education Recognition Program


(Saturday) 8:30 am - 11:30 am

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